Titoni Airmaster 1969

Style with Practicality

The little known Titoni brand was launched in 1952, a Swiss brand aimed at the Asian market. In 1969 they released a line called the Airmaster, (Anything suggesting flying was a buzzword in the year of the moon landing).

This is a minor restoration job, it came to me rather grotty and scratched, but all it really needed was a good clean and polish.

The reasons I like this watch is that it is a good quality commercial watch, signed four times including a beautiful medallion on the back featuring the meihua flower, native to South West China – as its insignia. Its movement is the superb (soon to be superseded) ETA 2452 automatic self-winder  with a date.

The dial is a pleasant iridescent gray with raised, well-polished markers. It has a very fine chapter ring with tiny luminous dots at 5 minute intervals. The hands are a little aged making the contrast between dial and hands poor.

Next year the family company that produces the brand will celebrate its 100th birthday. Before, and overlapping  Titoni, they marketed a rather successful mark, the Felca. Although they never made in house movements, they are legitimate watchmakers with a solid tradition, always based in Grenchen, Switzerland, has been controlled by four generations of the same family and is one of the few independent watchmakers left.


About robswatches

I’m a horoligical “petrol head”! I love classical mechanical watches, not because they tell me the time, I can get the time from cheap quartz watches, my computer, phone, microwave or just about anywhere. I’m interested in the movements of watches, the aesthetics of case design and their construction, the history and the simple thrill of watching tiny, beautifully finished wheels, pinions and other parts turning and oscillating and marvelling at the craftsmanship that created it.
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